Editing Blog (continued) We Finished!

 It is the final day of editing and our commercial is finally complete. I revised the video to make sure everything was in place and everything was the way we wanted it to be. This included editing audio which were voiceovers and music. After looking over the film, I realized there should be more transitions. Transitions can be very helpful because they carry the audience from one idea to another idea. They set the mood and tone of a scene. So I edited some in to make it seem more like an actual commercial and to make it more dramatic. Commercials have to be very appealing the others. So I tried to add as much as I can to make it as appealing as I can. Advertising helps businesses earn profits by enabling people to know about the product/ services. The purpose of a commercial is to encourage and convince the audience to buy the product. For the video we did, we tried to make it as unique and encouraging as we could. Since we did a Starbuck Commercial, we looked up different Starbuck's commercials to get an idea of how they are like. This gave us ideas on what we can do and how we can make our video similar but unique at the same time. Today was the final day for editing so I decided to retake the voiceover again. After listening to it, I realized the words I said were not said clearly. Especially how the voiceover is at the end of the video, it is the last thing the audience will hear. This means they will most likely remember what is said at the end which is very important. Audio is very crucial in the filming process and in commercials. The commercial is finally finished throughout all the editing, filming, etc.